Episode 39

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Published on:

21st Mar 2023

Leading Innovation in Retail Technology with Simon Hathaway

Andy is joined by Simon Hathaway, Group Managing Director of EMEA at Outform. Simon has decades of experience in retail, with a deep understanding of the digitization of the industry and a proven track record in building businesses, transforming capability, and growing reputation.

Their conversation explores the increasingly digitized retail space, differing views on mobile devices in-store, the relationship between retail technology and CX, and much more.

Topics & Questions 

00:00 Episode Introduction

01:02 Guest Introduction

02:02 The current landscape of the physical retail space

03:06 What current retail innovations are scalable?

05:34 The impact of mobile devices in-store

08:37 Retail innovation in Europe vs United States

13:09 How innovation can impact discovery in-store

15:25 How is investment in retail technology perceived?

20:08 Retail technology and Retail Media Networks

21:37 What technology innovation is most promising in physical retail?

24:29 How will the creative ecosystem shape the future of retail technology?

27:41 The relationship between retail digitization and CX

31:10 How does Outform help their clients?

32:30 Questions from Walton College of Business Students

39:24 A new era of shopper insights


Show Links

Simon Hathaway: https://www.linkedin.com/in/simon-hathaway-7229394/

Outform: https://www.outform.com/

Digital Mannequin Demo: https://vimeo.com/outform/digitalmannequin 

Andy Murray: https://www.linkedin.com/in/andrewlmurray/

bigQUEST LinkTree: https://linktr.ee/thebigquest



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About the Podcast

It's a Customer's World with Andy Murray
Equipped with more than 30 years of experience in retail, most recently as the Chief Customer Officer for Walmart Asda in the U.K., host Andy Murray is sharing his expertise through his new role as the founder and executive chair of the Customer Centric Leadership Initiative at the University of Arkansas Sam M. Walton College of Business. Now more than ever, retailers and brands are accelerating their quest to be more customer centric, but to be truly customer centric, it requires both a shift in mindset and ways of working, not just in marketing but in all parts of the organization. Through his initiative and this podcast series, Andy will be talking with practitioners, thought leaders, and scholars to hear their thoughts on what it takes to be a leader in today’s customer centric world.

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